Since 2021
Paving company marketing experience
Social publishing for paving companies
Your Best Paving Jobs Should Keep Selling After the Crew Leaves.
You send real job photos and footage. We choose the story, write it, check it, and publish it on a steady schedule. Three or five posts a week, with the price posted.
Your live consultation includes your custom Market Report.
The owner problem
The proof is already on the camera roll
A good commercial lot or driveway produces a week of useful material: the failure, prep, crew, equipment, edge detail, finished surface, and customer reaction. The work disappears when those photos sit in a foreman’s phone.
“I do not have time to post. I barely have time to eat lunch.” That is why the service starts with a simple photo handoff.
Experience that matters
Years spent solving this for paving companies
Years in one trade change the details. We know the difference between finished-work proof and filler, the seasons worth talking about, the job mix owners want, and the claims a real buyer will notice are wrong.
90+
paving companies served
Real jobs
Photos and stories from work your crews actually completed
That experience comes from working directly with paving companies across different markets, seasons, job mixes, and budgets. The case studies below show individual histories. Your results will depend on your market and execution.
Plans and pricing
Choose the posting load. We handle the calendar.
Both plans start with your real work. Growth adds frequency, wider distribution, and a monthly editing batch from footage you supply.
Option 1
Social
$395/mo
No setup fee
A steady proof layer
3 posts each week on Facebook and Instagram, mirrored to your Google profile.
Option 2
Social Growth
$895/mo
No setup fee
More frequency and short video
5 posts each week across Facebook, Instagram, TikTok, LinkedIn, and YouTube Shorts, plus Reels, Stories, and monthly video editing.
You see the monthly price and any one-time setup fee here, on the consultation, and in the agreement before you buy.
See all posted pricingWhat you get
What turns a camera roll into a working proof library
We collect the raw material, choose the useful jobs, write the posts, get approval, publish them, and save the strongest work for reuse.
- Monthly angle plan
- Job spotlights, service education, commercial proof, crew detail, seasonal reminders, and estimate questions
- Asset handoff
- A simple place for the owner, office, or field team to send job photos and footage
- Writing and review
- Trade-specific captions drafted, fact checked, and approved by a person before publishing
- Publishing
- Three or five posts each week across the channels included in the plan
- Reuse
- Strong job proof organized so it can support profile posts, pages, ads, email, and sales follow-up
What we handle for you
What we do every week
We find the useful job, tell the truth about it, and keep the calendar moving every week.
01
Collect real work
Pull photos, short clips, job facts, location-safe details, customer comments, and the service the crews performed.
02
Choose the buyer question
Show what proper prep looks like, why cracks return, when resurfacing fits, or what a commercial lot plan involves.
03
Write and check
Draft in the company’s voice, verify trade details and claims, remove private customer information, and obtain approval where required.
04
Publish and reuse
Ship on schedule and file the strongest assets for profile, page, ad, email, and estimate use.
Included
- Three or five finished posts each week
- Writing, human review, scheduling, and publishing
- Facebook and Instagram plus Google profile mirroring
- Expanded channels and monthly client-footage editing in Social Growth
Not included
- A photo or video crew on site
- Paid social ad spend or paid-media management
- Guaranteed reach, calls, leads, or jobs
- Invented projects, stock-photo job claims, or unapproved customer details
Real examples
What you can count every week
Every post comes from real work and goes through a human check before it is published.
3 or 5 finished posts
The selected plan sets the weekly output across its included channels.
1 monthly video batch
Social Growth includes one monthly editing batch from footage your team supplies.
Real companies. Documented results.
Each card names the work involved, the result, and the timeframe. Open one to read the full client history.
Where this service fits
Use social to make the company easier to trust
Social keeps real work visible between referrals. When the immediate problem is an empty phone, paid search may deserve the first dollar.
Included in your Foundations workspace
Run one month of paving posts yourself
The Foundations playbook gives you the shot list, asset handoff, monthly angle map, caption checks, approval rules, schedule, and reuse system.
Estimated owner/team time: 5–8 hours to build the first month, then 2–3 hours weekly if the field team sends usable photos.
Do it myself
- 01Create one shared upload folder and a ten-shot job checklist.
- 02Choose four buyer questions and four recent jobs.
- 03Write captions with the service, proof, location-safe context, and one useful takeaway.
- 04Check customer privacy, trade accuracy, claims, spelling, and crop on every channel.
- 05Schedule the month, respond to useful comments, and file the strongest proof for reuse.
Have us do it
Hire us for this service and we handle the recurring research, production, checks, and decisions.
- Calendar and angle planning
- Caption writing and trade checks
- Formatting and channel scheduling
- Video edits included in Growth
- Proof organization and reuse
Questions we hear from owners
What do you need from me?+
Real photos or footage and a few facts about the job. We give the field team a simple shot list and upload path. We do the planning, writing, checking, and publishing.
Can you use stock photos if we are short?+
Stock can support education, but it will never be presented as your project. Real work is the trust asset, so the system is built to collect it.
Will posting get me jobs?+
It can support trust, recognition, and sales follow-up. We do not promise that organic posting alone will make the phone ring. If immediate demand is the problem, we will discuss ads.
See whether social publishing should be the next move
Book the live consultation. We will look at your market, your current numbers, and the work your crews can actually take. Your custom Market Report is included on the call.
The live consultation includes your custom Market Report.