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Paving Marketers Case Study

Greenfield Pavement Grew Organic Clicks 174%

Pavement Maintenance · Clarksville, TN

Organic Clicks652 → 1,788
Website Sessions2,497 → 3,992
Click-to-call from Google12 → 30
SEOLocal SEOGoogle Business Profile

The Challenge

Greenfield needed more qualified local demand from search, not just more impressions.

Timeline

Client since December 2022

Industry

Pavement Maintenance

Location

Clarksville, TN

Services

SEOLocal SEOGoogle Business Profile

What we worked on

Paving Marketers focused on organic visibility, local search engagement, and the pages most likely to pull in paving demand.

What we measured

Search Console, GA4, and GBP were compared against the full previous quarter.

Reporting window

March 3-June 2, 2026 compared with December 3, 2025-March 2, 2026.

Results over time

Summer 2026

June 3–September 2, 2026 compared with June 3–September 2, 2025

  • Google Search clicks: 297 → 1,277 (+330%).

Want to see what this means in your market?

Book a free consultation. We’ll prepare your Market Report and walk through it with you on the call.