The Strategy Behind The System


This is how we set up your internet marketing to win.


Build a lead generating website

We build you a website that converts traffic into leads and helps turn leads into customers.

Local SEO Campaign

We'll increase your search and maps traffic through a proven strategy: local SEO for paving companies.

Pay Per Click Advertising (PPC)

We'll build Google and Facebook Ad campaigns that bring leads and customers to you at a positive ROI.

Retargeting Campaign

Most people who visit your website don't reach out to you. We build retargeting campaigns to keep you front of mind.

Lead and Call Tracking

Measuring your results is critical to understanding what works. We'll implement systems that demonstrate your ROI.


Your online reputation is crucial to your long-term success. We'll build a system to capture 5 star reviews for you.

Social Media Management

We'll help you engage your customers where they are talking and asking for recommendations.

Email Marketing

Email is still the highest ROI marketing channel - we'll help you implement a modern email strategy.


The number 1 marketing company for paving contractors - we don't work with anyone else!

Contact Us

Paving Marketers

137 Wisconsin Avenue Suite 301
Waukesha, WI 53186