Paving Marketers PPC Maps SEO Full SEO SEO + PPC COMPLETE
Monthly Recurring $695 $795 $1,495 $1,895 $2,495
Setup Project - One Time Cost $495 $595 $1,295 $1,790 $2,495

Overview of what is covered
New WebsiteNoNoYesYesYes
Google AdsYesNoNoYesYes
Google MapsNoYesYesYesYes
Google SearchNoNoYesYesYes
Email Outreach, Social Media, FacebookNoNoNoNoYes

Paving Marketers Results Or Your Money Back GuaranteeYesYesYesYesYes
Unlimited website updatesNoNoYesYesYes
Dedicated Account ManagerYesYesYesYesYes
Leads and rankings reportingYesYesYesYesYes
Monthly strategy review and callYesYesYesYesYes

PPC (separate ads budget required, $1,000/mo min recommended)
Set up high-converting landing pagesYesNoNoYesYes
Set up phone call trackingYesYesYesYesYes
Set up Google Analytics UTMs and trackingYesYesYesYesYes
Set up one (1) geofenced Google Search Network campaign YesNoNoYesYes
Set up one (1) geo-modified keywords Google Search campYesNoNoYesYes
Set up one (1) Google Display Network retargeting campaignYesNoNoYesYes
Set up one (1) Facebook Ads Retargeting campaignYesNoNoYesYes
Weekly management and optimizationYesNoNoYesYes
Dedicated PPC ExpertYesNoNoYesYes

Website Redesign
New local-optimized sitemapNoNoYesYesYes
On-page SEO optimizationNoNoYesYesYes
Current content and page migration planNoNoYesYesYes
Develop content for new pagesNoNoYesYesYes
Custom design based on conversion-optimized layoutNoNoYesYesYes
Build and deploy to high performance hostingNoNoYesYesYes

On-page SEO recommendations and implementationNoNoYesYesYes
Service + City PagesNoNoYesYesYes
Paving industry related contentNoNoYesYesYes
Authority building backlinksNoNoYesYesYes
Google Business Page optimizationNoYesYesYesYes
Google Busines Page postingNoYesYesYesYes
Hyperlocal contentNoYesYesYesYes
Optimized reviewsNoYesYesYesYes
GBP Rank Signals manipulationNoYesYesYesYes
Dedicated SEO ExpertNoYesYesYesYes

Reputation Management
Implement review automation systemNoYesYesYesYes
Review generating campaignsNoYesYesYesYes

Lead follow up automationNoNoNoNoYes
Finding commercial leads and emailing them for youNoNoNoNoYes
Social Profile RefreshNoNoNoNoYes
Social Media PostingNoNoNoNoYes
Facebook Ads (separate ads budget required, $300/mo min recommended)NoNoNoNoYes