 |
PPC | Maps SEO | Full SEO | SEO + PPC | COMPLETE |
|---|---|---|---|---|---|
| Monthly Recurring | $695 | $795 | $1,495 | $1,895 | $2,495 |
| Setup Project - One Time Cost | $495 | $595 | $1,295 | $1,790 | $2,495 |
Overview of what is covered | |||||
| New Website | No | No | Yes | Yes | Yes |
| Google Ads | Yes | No | No | Yes | Yes |
| Google Maps | No | Yes | Yes | Yes | Yes |
| Google Search | No | No | Yes | Yes | Yes |
| Email Outreach, Social Media, Facebook | No | No | No | No | Yes |
General | |||||
| Paving Marketers Results Or Your Money Back Guarantee | Yes | Yes | Yes | Yes | Yes |
| Unlimited website updates | No | No | Yes | Yes | Yes |
| Dedicated Account Manager | Yes | Yes | Yes | Yes | Yes |
| Leads and rankings reporting | Yes | Yes | Yes | Yes | Yes |
| Monthly strategy review and call | Yes | Yes | Yes | Yes | Yes |
PPC (separate ads budget required, $1,000/mo min recommended) | |||||
| Set up high-converting landing pages | Yes | No | No | Yes | Yes |
| Set up phone call tracking | Yes | Yes | Yes | Yes | Yes |
| Set up Google Analytics UTMs and tracking | Yes | Yes | Yes | Yes | Yes |
| Set up one (1) geofenced Google Search Network campaign | Yes | No | No | Yes | Yes |
| Set up one (1) geo-modified keywords Google Search camp | Yes | No | No | Yes | Yes |
| Set up one (1) Google Display Network retargeting campaign | Yes | No | No | Yes | Yes |
| Set up one (1) Facebook Ads Retargeting campaign | Yes | No | No | Yes | Yes |
| Weekly management and optimization | Yes | No | No | Yes | Yes |
| Dedicated PPC Expert | Yes | No | No | Yes | Yes |
Website Redesign | |||||
| New local-optimized sitemap | No | No | Yes | Yes | Yes |
| On-page SEO optimization | No | No | Yes | Yes | Yes |
| Current content and page migration plan | No | No | Yes | Yes | Yes |
| Develop content for new pages | No | No | Yes | Yes | Yes |
| Custom design based on conversion-optimized layout | No | No | Yes | Yes | Yes |
| Build and deploy to high performance hosting | No | No | Yes | Yes | Yes |
SEO | |||||
| On-page SEO recommendations and implementation | No | No | Yes | Yes | Yes |
| Service + City Pages | No | No | Yes | Yes | Yes |
| Paving industry related content | No | No | Yes | Yes | Yes |
| Authority building backlinks | No | No | Yes | Yes | Yes |
| Google Business Page optimization | No | Yes | Yes | Yes | Yes |
| Google Busines Page posting | No | Yes | Yes | Yes | Yes |
| Hyperlocal content | No | Yes | Yes | Yes | Yes |
| Optimized reviews | No | Yes | Yes | Yes | Yes |
| GBP Rank Signals manipulation | No | Yes | Yes | Yes | Yes |
| Dedicated SEO Expert | No | Yes | Yes | Yes | Yes |
Reputation Management | |||||
| Implement review automation system | No | Yes | Yes | Yes | Yes |
| Review generating campaigns | No | Yes | Yes | Yes | Yes |
Advanced | |||||
| Lead follow up automation | No | No | No | No | Yes |
| Finding commercial leads and emailing them for you | No | No | No | No | Yes |
| Social Profile Refresh | No | No | No | No | Yes |
| Social Media Posting | No | No | No | No | Yes |
| Facebook Ads (separate ads budget required, $300/mo min recommended) | No | No | No | No | Yes |
